Alexa Chung has revealed her first foray into the clothing design world with her debut collection for America brand Madewell.
The TV presenter and model announced her collaboration with the company and January, and launched her first collection at New York Fashion Week.
Chung showed the clothes at Manhattan's Bowery Hotel, and had the models pose alongside a set of vintage suitcases, bicycles and flowers.
The range consists of cotton t-shirts, baggy cardigans, preppy shorts and pretty tea dresses, all of which were styled with grey woollen socks with leather sandals and clogs.