For the first time in British television history, the country's soaps and continuing dramas have joined forces to highlight the issue of climate change.
Casualty, Coronation Street, Doctors, EastEnders, Emmerdale, Holby City and Hollyoaks have each filmed scenes to cover different aspects of the issue.
For the first time ever, five of the soaps will be referencing each other, with characters popping up in another soap in a bid to raise awareness of climate change.
The landmark event will see a Hollyoaks character pop up in EastEnder's Walford, while villagers of the Chester-based show will learn about events at Holby City.
A social media video featuring two of Emmerdale’s residents will be shown to Coronation Street characters, while one of BBC One’s Doctors will appear on the cobbles of Coronation Street.
Casualty will also be discussed in Emmerdale's pub, The Woolpack, and a social media clip from Corrie's Weatherfield will be chatted about in The Queen Vic in EastEnders, as the soaps all come together for a special week.
For the first time in British television history, #emmerdale @itvcorrie @bbceastenders @Hollyoaks @BBCDoctors @BBCCasualty and @BBCHolbyCity have joined forces to highlight the issue of climate change.— Emmerdale (@emmerdale) October 12, 2021
Find out more: https://t.co/h5e1j5dulR#Emmerdale @itv @itvhub @WeAreSTV pic.twitter.com/9YxgIIvuiJ
The drama begins on Monday November 1, the same week as world leaders meet to discuss the climate crisis at the COP26 conference.
Emmerdale’s Executive Producer, Jane Hudson, originally conceived the idea for this initiative and has been co-ordinating with her fellow executives on the event.
She said on behalf of Emmerdale and ITV Studios: "Never before have all five soaps and both continuing dramas come together and united in telling one story.
"And we certainly haven't seen characters pop up in other shows before. This is a real treat for our audience, whilst also allowing us to get across a very important message."
Kate Oates, Head of Continuing Drama, BBC Studios added: "I’m thrilled that our soaps and serial dramas have all come together to help highlight the issue of climate change amongst our millions of viewers.
"We’re grateful to the teams that made this happen, and hugely look forward to seeing the talent from our own shows popping up in other iconic programmes."