The big winner at last night's 70th Primetime Emmy Awards at the Microsoft Theater in Los Angeles was Amazon comedy The Marvelous Mrs Maisel.
The Outstanding Comedy Series award crowned a fantastic night for the show as it collected a total of five awards. It's also the first streaming series to win the key comedy category.
Rachel Brosnahan landed Outstanding Lead Actress in a Comedy Series, while co-star Alex Borstein captured the Outstanding Supporting Actress in a Comedy Series for her role.
The Marvelous Mrs Maisel also won in the Outstanding Directing for a Comedy Series category, with Amy Sherman-Palladino picking up the award, and Outstanding Writing for a Comedy Series.
Overall, Netflix and HBO tied with 23 wins each at this year’s complete Emmy awards (the Creative Arts Emmys were held on September 9), keeping broadcast network television at bay as streaming and on-demand consumption continues to alter the TV landscape.
In the key drama categories, HBO's Game of Thrones won Outstanding Drama Series, while Claire Foy was the unfancied winner in Outstanding Lead Actress in a Drama Series for Netflix's The Crown.
"This wasn’t supposed to happen," Foy said. "I just felt so proud, then, of being in the company of such extraordinary performances. I know everyone’s talking at the moment about women in the industry, but if that’s anything to go by, bloody hell - that’s technically not swearing!"
The Americans' Matthew Rhys was also a winner, lifting the award for Outstanding Lead Actor in a Drama Series. It was third time lucky for the Welsh actor, who was also nominated in 2016 and 2017.
There was further success for UK actors as Thandie Newton received the Outstanding Supporting Actress in a Drama Series award for her work on HBO sci-fi series Westworld, beating off the challenge of Handmaid's Tale star Yvonne Strahovsky.
In a bit of a surprise - Stranger Things' David Harbour looked the likely winner - Peter Dinklage captured the Outstanding Supporting Actor in a Drama Series award for his performances in Game Of Thrones.
This win means Dinklage equals Breaking Bad star Aaron Paul's record of three wins in that particular category.
Outstanding Supporting Actor in a Comedy Series went to Henry Winkler, for his role in Barry. No surprise there, as the veteran actor - best known for playing Fonzie in Happy Days - was a firm favourite.
More than 40 years on from his first nomination, this was his first win. "I only have 37 seconds; I wrote this 43 years ago," said the 72-year-old actor, who has been nominated six times during his illustrious career.
"Skip Brittenham said to me a long time ago, 'If you stay at the table long enough, the chips come to you,' and tonight I got to clear the table."
It wasn't the only win for Barry, the HBO comedy about a hitman who decides to take up acting, as Bill Hader was the unfancied winner of the award for Outstanding Lead Actor in a Comedy Series.
The Assassination of Gianni Versace: American Crime Story captured the Outstanding Limited Series award, ahead of the likes of Patrick Melrose and Godless.
Cold War drama The Americans picked up the award for Outstanding Writing for a Drama Series, while the Outstanding Directing for a Drama Series went to British royal family series The Crown.
Charlie Brooker's sci-fi anthology series Black Mirror was the winner of the Outstanding Writing for a Limited Series, Movie or Dramatic Special category, while The Assassination of Gianni Versace: American Crime Story's Ryan Murphy landed the gong for Outstanding Directing for a Limited Series, Movie or Dramatic Special.
Darren Criss also won for The Assassination of Gianni Versace as he collected the award for Outstanding Lead Actor in a Limited Series or Movie, beating the hotly-tipped Benedict Cumberbatch in Patrick Melrose.
Merritt Wever won Outstanding Supporting Actress in a Limited Series or Movie for Netflix series Godless, while her co-star Jeff Daniels picked up the award for Outstanding Supporting Actor in a Limited Series or Movie.
In another win for Netflix, Regina King received the Outstanding Lead Actress in a Limited Series or Movie award for Seven Seconds. It's her third Emmy win in four years.
Ru Paul’s Drag Race won the Outstanding Reality-Competition Program category, while long-running sketch show Saturday Night Live won the Outstanding Variety Sketch Series award. Last Week Tonight with John Oliver landed the Outstanding Variety Talk Series category.