A peak audience of over 700,000 tuned in to see Offaly Rose Dr Jennifer Byrne crowned the Rose of Tralee on RTÉ One on Tuesday night.
The announcement by host Dáithí Ó Sé that the 24-year-old from Clonaderig, Ballinahown was the new Rose drew a peak of 720,800 viewers, meaning that 66 per cent of people watching television at the time in Ireland tuned in to find out the winner.
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Over the two nights of the Rose of Tralee on RTÉ One, the show had a reach - the net number of viewers who watched part of the contest - of over 1.5m people. On the RTÉ Player, there were 55,000 live streams serviced over the two nights - an increase of 22 per cent on the 2016 figure.
Presenter Dáithí Ó Sé said it had been "another brilliant year" at the Dome.
"The shows were fast-paced and a lot of fun from start to finish," he said. "The Roses were fantastic and made my two nights of hosting the Rose of Tralee very easy."
Ó Sé added that he was "delighted" for the new Rose.
"She's an all-rounder, great fun and her energetic personality and caring nature really shone through during the week and also onstage. She will be a wonderful ambassador for the Rose of Tralee."