ITV is renewing The Only Way is Essex for a further six seasons, according to reports.
The Sun reports that TOWIE will run until at least 2017 and the newspaper says that ITV believes that the popular reality show is 'as important as Coronation Street'.
Stars of the show, which airs on the lifestyle and entertainment channel ITVBe, are currently filming for the series' annual spin-off special in Marbella, which will kick-off on June 14.
It was recently confirmed that Ricky Rayment was taking a break from TOWIE and wouldn't be joining the cast in Marbella. This was followed by news that Mario Falcone has been temporarily suspended from filming.
The Only Way is Essex returns to ITVBe on June 14 at 10.00pm.
