Peter Andre is reportedly furious over ex-wife Katie Price’s alleged plans for a kids' make-up range - with daughter Princess as the cover girl.
The Sun claims that Price plans exploit the recent controversy from pictures of the two-year-old in make-up by bringing out kids cosmetics.
The range will apparently feature the toddler's name and face.
The paper says Peter, 37, has told a friend he's hoping Price "will see sense" over her latest business scheme.
The friend said yesterday: "Peter's concerns are genuine. He really doesn't think it is right to see a child wearing make-up. He's hoping that it's some sort of joke - or that she sees sense and doesn't go ahead with it."
Mother of three Jordan allegedly wants to bring out a kit with edible lipstick, blusher, mascara and nail varnishes for children.
The model has reportedly been in talks with the company that makes her perfume about bringing out the range.