Kevin Federline, Britney Spear's ex-husband, is reportedly in talks to start his own children's clothing line.
According to Ok Magazine, the father of two attended the Project Trade show in Las Vegas and said he was looking around at styles, hoping to find inspiration.
He said: "It's a really tough business; I'm trying to take it seriously and make a quality product for kids but not have parents pay like $500 [€392] or something ridiculous for a pair of jeans.
"With this economy, I'm looking to do something much more reasonable."
