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Spears' record label to stand by the star

Spears - record label backs star
Spears - record label backs star

Britney Spears' record company Jive has vowed to support the pop star and stick by her through her current personal problems.

The singer faced criticism last month after her comeback performance at the MTV Video Music Awards and has been involved in a bitter custody battle with ex-husband Kevin Federline over their two sons. Spears lost her manager last month but Jive have insisted that they will keep working with her.

Digital Spy reports a representative from the record label, Allan Mayer, as saying: "It's not Jive's place to fashion a public relations campaign with respect to Britney's personal issues, but Jive does care about her and does support her.

"We're not pointing fingers - because the media and the paparazzi wouldn't exist if there weren't an appetite for it. But there's no question that when you have someone at this level of celebrity, they become like cartoons or soap-opera characters, and we forget that they're human beings."

He added: "Britney's a grown woman, and she makes her own choices, and we respect that. But she's been at a disadvantage (without a consistent team), and obviously that makes it harder to cope."

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