Why always him? 

Mario Balotelli has moved beyond homepage T-shirts and has taken his goal celebrations onto social media.

He scored his fourth goal in six matches since joining Marseille in January and Sunday's scissors kick was so good, he decided to celebrate live with his 8.3million Instagram followers.

Having opened the scoring against Saint-Etienne, Balotelli peeled away and grabbed his phone from a cameraman behind the goal.

He proceeded to 'go live' on Instagram, inviting his team-mates to join in on the celebrations.

Not distracted by the sideshow, Florian Thauvin would double Marseille's lead and secure the win.