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Irish top Christmas spenders despite dip

Fall in Christmas spending not as big as last year
Fall in Christmas spending not as big as last year

An annual survey of Christmas spending plans predicts that Irish consumers will again be among the highest spenders in Europe despite a drop from last year.

Deloitte said average spending per household this Christmas in Ireland would be €943, down from €1,020 in 2010.

Over the last two years, shoppers in Luxembourg had overtaken the Irish in terms of spending, but this year they will spend slightly less - on average €923 per household.

The survey of 780 people, which was carried out in the second and third week in September, shows that of the total planned for this Christmas, €520 will be spent on gifts, €258 will be spent on food, and €165 will be spent on socialising.

This year Irish consumers are predicting that they will spend 9.5% less on gifts, 5.5% less on food and nearly 4% less on socialising.

"Following a steep decline of 10.6% in spending last year, it's somewhat encouraging for retailers that the drop in spend is not as significant as last year," said Deloitte's Richard Howard.

59% of respondents said the main reason for spending less was the economic downturn and a belief that it would worsen. 33% indicated it was because they are in debt.