Eircom is to introduce a 'time based' broadband product to the market here, aimed at attracting lower usage dial up customers to the broadband market.

Offering 20 hours of broadband access per month, Eircom's 'Broadband Time' is available at €19.99 (including VAT) for new broadband customers who sign up between July and September. After the 20 hour allowance, customers will be charged four cent a minute for additional usage.

Broadband Time is normally priced at €24.99 including VAT per month.

Eircom also announced today that it is introducing new wholesale price reductions for other operators to support these new products.