“Volvo Car Ireland is delighted to be the new Golf Digest Tournament Title sponsor,” said Adrian Yeates Managing Director of Volvo car Ireland, following the announcement. “Volvo has a strong heritage and connection with golf both internationally and here in Ireland. We have worked with the Golf Digest in the past, having sponsored the Golf digest Volvo Top 100 ranked Golf Courses in Ireland for the previous two years".
"We feel that these national title sponsorships are a very good fit for both brands. We look forward to working with Golf Digest during the year and welcoming guests to these exiting competitions.”
As part of the sponsorship, the Golf Digest Volvo Grand Champion will travel as a guest of Volvo Car Ireland to take part in the Volvo World Golf Challenge in January 2014. The National winners are invited to the World Final. Where, they play for the chance of being crowned Volvo world golf Champion of the World. And better still, there is now the unique opportunity to play with the European Tour pro’s in the “heat of battle” during the Volvo Golf Champions itself.
This is an once-in-a-lifetime thrill that exists nowhere else and which will appeal to every golfer; the chance to be inside the ropes, playing with the pros live on television in front of a worldwide audience of millions."