Suzy Griffin explores the benefits of cryotherapy beauty and puts it to the ultimate test. Can this skincare regime keep her looking fresh while raising three little sleep thieves?

Cryotherapy or cold therapy is a treatment whereby the body is exposed to extremely cold temperatures for short bursts. This treatment has been used for many years to treat a variety of skin/tissue issues, improve circulation, relieve muscle pain and help athletes recover faster.

Whole Body Cryotherapy (WBC) is when the body is immersed in extreme cold for a few minutes in a chamber with an opening for your head! Some athletes (as well as Yolanda Hadid as seen on Real Housewives of Beverly Hills) swear by it to recover and reduce symptoms of injury/illness.

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Cryotherapy as a facial and beauty treatment, however, is the trend making headlines. Hugely popular with A-listers, Instagram is filled with videos of celebs and influencers alike using cold therapy on their face with a variety of tools before they get their makeup done for a big event.

The desired effect is a boost in blood flow to the skins surface and reduced puffiness, resulting in a healthier, plumper and more youthful complexion. And that's just the 'instant’ benefits’.

Regular use of cryotherapy it’s also said to reduce the appearance of fine lines, activate the production of collagen and elastin and of course reduce stress and help relaxation which as we all know helps us look younger.

Of course, you could just rub ice cubes across your face to bring down puffiness before you start your make up regime, but for the true A-lister experience, a more effective and sophisticated method is the use of Cryo-Globes - available from Irish beauty brand Aliso Beauty for €64.95.

I will admit I wasn’t sure about this beauty craze until I tried it myself and now officially hooked. As a mum of three sleep thieves, 10 seconds of the globes on the eyes before gently rolling them around my face is the closest thing I’ll get to a Swiss spa right now and I’m relishing it, every single morning.

I’ve also found that as a migraine sufferer they are the only thing that helps relieve my symptoms. I rub them across my temples when pain starts and feel instant relief. I keep mine in the fridge and like to use them before my morning pint (of coffee, silly!).

Beauty giant Charlotte Tilbury is also a fan of the benefits of cryotherapy, beauty fans will be happy to hear she’s just launched two "research-powered skincare innovations" both inspired by the high performance ice-tech of cryogenics.

Tilbury often speaks about how she transforms models and celebrities skin in seconds before they hit the red carpet and her new products have been inspired by backstage secrets:

"Darlings, I have always used the old-Hollywood tricks of ice baths, cold showers and chilled teaspoons as a beauty booster to relieve puffy under eyes and lift, smooth and calm the look of skin."

You can de-puff and wake up your tired eyes with Charlotte Tilbury’s Cryo-Recovery Eye Serum (€59) and experience an at home Cryo Facial with the re-usable Cryo-recovery Face Mask (€63) from 26th August 2021 on CharlotteTilbury.com and in Brown Thomas and Arnotts nationwide from 2nd of September.

Freezing our faces is in ladies, don’t forget to keep your cryo products beside the milk!