Millie Bobby Brown, Holly Willoughby, Dua Lipa, and Storm Keating were seen holding white roses on the Brit Awards red carpet in solidarity with the Time's Up movement last night.
What is Time's Up?
Awards season has become more politicised than ever as celebs walk the red carpet with activists, take part in the black dress protest, hold white roses or wear pins as part of the Time's Up movement.
Time's Up is an anti-harassment movement that aims to "call for change from women in entertainment for women everywhere."
The activist group calls for equal representation, opportunities, and benefits for minority groups in the LGBTQ community, for women of colour and for immigrant women.
At this year's Grammy Awards, numerous stars including Miley Cyrus, Anna Kendrick, and Lady Gaga carried white roses after Voices in Entertainment, an advocacy group led by Meg Harkins of Roc Nation and Karen Rait of Interscope/Geffen/A&M Records, wrote an open letter to those in the music industry asking them to do so.
Following this, Emma Watson officially announced on her social media channels that the Time's Up movement would be moving to British shores for the 2018 BAFTAs.
Last night, the Brit Awards followed suit as everyone from Caroline Flack to Ed Sheeran carried a white rose to the red carpet. Click through our gallery above to see all the looks from the night.