Tipperary have announced a new sponsorship deal with Skoda Ireland, that will see the car manufacturer invest €600,000 into the Premier County over three years.

The full sponsorship of Tipperary GAA covers both the hurling and football codes and includes all grades from minor to senior inter-county teams over the next three years.

Tipperary County Board Chairman Barry O'Brien said: '(We are) delighted to be able to announce this sponsorship deal with Skoda Ireland. An innovative and challenging car marque Skoda will bring a new dynamic to the promotion of Tipperary GAA both within and outside of the county.

‘The Skoda brand name will adorn all our county jerseys from minor to senior in both Hurling and Football. We are looking forward to working with our new partners and we have no doubt that our clubs and supporters will fully support Skoda and their fantastic model range.'