It appears that TV3 have lost out to Sky Sports in the battle to host inter-county GAA. Sky are expected to announce a three year broadcasting rights agreement very soon. RTE will hold on to its share of 31 of the 40 matches to be televised, but the rest will go to Sky. So can paying to watch GAA matches on the television be a good thing? Sean was joined by Former Dublin footballer and Managing Director of Pembroke Communications, Michael O’Keeffe and by MEP and former President of the GAA, Sean Kelly.