Tesco to launch own-brand smartphone this yearTuesday 06 May 2014 15.25
Tesco will launch its first own-brand smartphone by the end of the year, building on the success of the Hudl tablet it launched last year, it said today.
A spokesman for the firm said the Tesco smartphone would run on Google's Android software and would be pre-installed with Tesco services.
Tesco has sold over 500,000 Hudl tablets and plans to launch a second version later this year.
Last month the firm's chief executive Philip Clarke vowed to win back shoppers with millions of pounds of price cuts after posting a second year of falling profits.