Research


What makes TV such an effective advertising medium?

  • Why should I include Television Advertising in my marketing mix?
  • Why should I invest in TV?
  • What channels should I be advertising on?
  • What programmes are my target audience watching?

If you find yourself asking these questions, we are here to help!

We hope the Research section of our website will help provide you with a deeper insight into the Irish TV market through a combination of audience figures derived from the AGB Nielsen Media Research software analysis tools and a wealth of other research studies we have commissioned over the past number of years.

If there's anything specific in this section you'd like further information on, or if you have a general research enquiry, don't hesitate to contact us. You can find all our contact details by clicking here.