2012 is shaping up to be the year of princesses, as Ariel is the latest Disney princess to be highlighted at the Dublin Disney Store.

All throughout May, Ariel the magestic mermaid princess from Disney will be celebrated with in-store events and special promotions.

Free activities in Store will include the opportunity to design a Disney Princess dress or a shield for her favourite prince, and interactive classes to learn how to draw Ariel’s loyal sidekick, Flounder.

In addition, Disney Store Cast Members will not only be teaching little princesses to dance like Cinderella, brush their hair like Rapunzel but also to swim like Ariel in the Showtime activity.

Accessory sets start at €8 in a variety of different styles

Ariel, with her fiery red hair and her gorgeously aquatic wardobe, will also provide new products and a range of summer apparel. For little princesses at the beach, pick up the Little Mermaid Character Beach Towel with hood for €20 or any of the swimwear styles priced at €22 each.

The full Ariel dress-up costume will cost €49, with stationary sets a cool €8.

Little girls can be transformed into Disney Princess Ariel with this full costume

Little princesses are reminded to continue to collect their free stickers by taking part in activities to add to their ‘My Princess Story’ booklet. Little Guests who collect four or more stickers will be able to join us to take part in our special Disney Princess ceremony in the autumn. To find out more about how to take part in the exciting activities happening each month visit www.disneystore.co.uk/princess.