Fashion label Whistles to launch menswear

Whistles is launching menswear for the first time for autumn/winter 2014.

Whistles is launching menswear for the first time for autumn/winter 2014.

Speaking to Vogue, Whistles CEO Jane Shepherdson, said: "We have defined our aesthetic, and achieved a consistency in our design. Menswear is something that we have been planning to do since we started in 2008. We recognise that, as with womenswear, there is considerable expansion in the contemporary middle market, this is an ideal time to capitalise on this opportunity and bring the Whistles aesthetic to menswear."

The collection will be available online and in key Whistles stores, as well as some luxury department stores.