Supermodel Karolina Kurkovahas teamed up with Brown Thomas as part of the annual Fashion Targets Breast Cancer Ireland campaign.
The model models the Fashion Targets Breast Cancer t-shirt which will go on sale at Brown Thomas and BT2 stores on April 18.
Kurkova said of the campaign: “As a woman and a mother, I am proud to give a voice to the 1 in 10 women of all ages affected by breast cancer in their lifetime.
"By purchasing the Fashion Targets Breast Cancer t-shirt, you too, can lend your support to raise awareness and funds for patients, their families, and friends. And, it’s a fashionable reminder to be breast aware!”
All proceeds from the sale of the t-shirt, which will retail for €30, will go to the Irish Cancer Society and Europa Donna Ireland – The Irish Breast Cancer Campaign, a breast cancer patient advocacy group.