The new agreement confirms Pepe Jeans London as an official sponsorship partner as well as supplier of all Infiniti Red Bull Racing clothing collections for men, women and juniors. The deal highlights Pepe Jeans London’s commitment to the high-octane world of Formula One and its pledge to a partnership with Infiniti Red Bull Racing which began in 2010.
Over the next two years, Pepe Jeans London will amplify its partnership by producing all team uniforms, the Official Team Line and the more aspirational Premium Collection of sports-inspired casualwear for men, women and juniors.
Key pieces in the men’s Premium Collection include a block-striped hooded sweatshirt, a funnel neck jacket with kangaroo pockets, a detail-rich polo shirt with contrast collar and racer-striped edging on sleeves and a soft crew-neck T-shirt with Red Bull graphics.
The colour palette across each of the collections pays homage to the Red Bull Racing team colours of red, white and blue with most pieces featuring subtle joint-branding too.
The 2013 collection underlines the dynamic and youthful spirit of both Pepe Jeans London and the Formula One team. Racing again this season are Sebastian Vettel, the youngest ever driver in the history of Formula One to win three consecutive world championships, and nine times Grand Prix winner Mark Webber.
The collections will be available from April and can be purchased online at www.pepejeans.com, as well as through select Pepe Jeans London stockists, Red Bull Racing stores and Formula One circuits.