The winner of 'The X Factor' will have their single rush-released in a bid for the UK Christmas number one, it was announced today.
The final of the ITV reality show takes place on Saturday 17 December and it was thought the winner would not get their single into the shops in time.
But the record is to be released on Wednesday 21 December - only four shopping days before the UK Christmas chart is announced.
Rivals such as Westlife, Crazy Frog and G4 will have enjoyed a head start in the race to number one.
But 'X Factor' bosses are confident their record will land the festive top spot.
A spokesman said: "Uniquely, 'The X Factor' single will be released on the Wednesday of Christmas week and not the traditional Monday, when all other contenders will release their records.
"As soon as the winner is announced, CD presses across the country will immediately go to work and operate through the night in order to get the single into stores on Wednesday - giving the single four shopping days to beat the competition."