RTÉ Archives “The School Around the Corner” campaign has been nominated for the International Federation of Television Archive’s (FIAT/IFTA) awards. On a short-list for the most innovative campaign, the voting in this category is open to anyone who visits the FIAT/IFTA site at http://fiatifta.org/?page_id=4211#MOSTINNOVATIVE. These prestigious awards recognise the work of the top archivists world-wide and the Archives is proud to have been nominated.
First broadcast in December 1962, “The School Around the Corner” was the most popular programme on early Irish Television. It was thought that no episode of the series survived, however in 2012 the RTÉ Archives’ team discovered the existence of an episode which had been recorded in Cork. Following their exciting discovery, the RTÉ Archives team led by Liam Wylie put together a cross platform campaign to track down the original participants in the programme. Reaching across RTÉ Television, RTÉ Radio (The John Murray Show), RTÉ News, Nationwide, RTÉ Digital and through Social media, the quest began to identify the original participants in the show so RTÉ could interview them 50 years later.
The John Murray Show on RTÉ Radio 1 John Murray Show started the ball rolling with help to find the five children who had appeared on the programme and would now be aged between 55 and 62. RTÉ News also featured a piece on the Six One News. These items were picked up by the national and local newspapers. Screen grabs of the children were published on the websites of the John Murray Show and RTÉ Archives and through Twitter via @RTEArchives asking the public for help in identifying and contacting the children.
The search turned up 3 of the 5 children. ‘Nationwide’ on RTÉ Television produced a report where the adults and their families reacted to seeing themselves again as children after 50 years. They also talked about their memories of appearing on the ‘The School Around the Corner’ and where they were when the programme was broadcast.
The 35mm tele-recording of ‘The School Around the Corner’ was re-graded by RTÉ Archives staff and a widescreen version of the programme was created for broadcast. Across all media interviews regarding the find of the programme RTÉ Archives explained why it was unusual to have a programme from this period survive.
‘The School Around the Corner’ which was first broadcast on the 23 December 1962 was shown for only the second time on the 23 of December 2012. The programme was then made available worldwide on the RTEPlayer for 21 days.
Please take some time to vote for this creative and inspirational look at Irish Life over 50 years on http://fiatifta.org/?page_id=4211#MOSTINNOVATIVE.