The election for the 21st Dáil resulted in Fianna Fáil winning with the largest majority ever gained by one party. Jack Lynch was returned as Taoiseach.
If in 1973, Liam Cosgrave and Fine Gael had begun to recognise the importance of the media, and especially television, Fianna Fáil would fully embrace the media for the 1977 General Election.
Seamus Brennan, Fianna Fáil general secretary, went to America to watch the Democrats during a presidential race. On his return, Fianna Fáil launched an election campaign that involved motor cavalcades, television advertising, billboard posters and the release of a record.
On 'Election '77 Special', Eoin Ryan, director of elections for Fianna Fáil, explains his hopes that the song would get young people interested in the election. Richie Ryan and Seamus Scally, the directors of elections for Fine Gael and Labour, are not impressed with Fianna Fáil's attempts to get into the charts.
For three days news cameras follow Jack Lynch on his campaign tour of the country in the build up to the 1977 general election.
Chaotic scenes among jubilant Fianna Fáil supporters at an election count centre in Galway.
Taoiseach Liam Cosgrave admits defeat in the 1977 general election and that there will be a new government.